Genevieve Sweeney Boucle Unisex Sweater

Kat got the cream | Boucle Up

Kat got the cream wearing our Aaron unisex raglan jumper in a merino mohair boucle yarn. Beautifully textured yarn, very lightweight with contrast clean trims. Hand knitted in Britain. “You all know by now what a sucker I am for navy and I felt drawn to something of the faux fur effect you almost get with…

Schon! Magazine | Treadmill Boogies

Schon! Magazine features Genevieve Sweeney’s AW16 Erin Roll Neck Jumper in the editorial “Treadmill Boogies”. Sportswear styling with well-known brands, such as Adidas, Puma and Fila gives a dynamic editorial with our textural knitwear. The Erin jumper knitted in Britain with a wool polyamide blend with contrast stripe on trims. Available via our e-shop in Off white…

Enduring Style | Seasonless knitwear

Genevieve Sweeney encapsulates Slow Fashion. Fusing contemporary detail, heritage skills, British manufacturing and sustainable processes. The 2018 collection focuses on seasonless style, creating a multifunctional knitwear edit that will see your wardrobe for 365 days, whatever the weather. Modern classics and unique statement knits that are worn for years to come, styles you can rely on no…

white tshirt with zodiac print

The First GS T-Shirt Collection

  Introducing the first GS Summer Tshirt Collection in a Limited Edition Zodiac Collection. A collaboration with Artist Joe La-Placa, who has brought together the Zodiac house with intricate hand-drawn details with a twist of humour and imagination.                 I met Joe 8 years ago whilst he was studying Illustration at…

blue cashmere womens spring knitwear hand intarsia

Sustainable Notes of Spring

As a British Designer, I have always focused on the sustainability of my collections from the herd to a jumper.  Sustainability in fibres, promoting local craftsmanship and ethical manufacturing has always been at the heart of GS Knitwear and I hope to illustrate how powerful making slow fashion choices can be. During the last year I have slowly moved…

Mens Apres Ski Style

Apres Ski Style | GS Style Edit

Icey mountain air, cosy colourful knits and hot mulled wine….must be ski season! Time to show off your statement knitwear off piste! Here is a GS Style Edit of must-have knitwear during your time on and off the mountain slopes, as I totally believe it is the best time to embrace clashing patterns and contrast…

Personalised Sparkly Stripe Socks

Hosiery Heaven

The statement sock can truly transform an outfit. You can show your personality with a flash of lurex and give a modern edge to a pair of heels. Socks are the perfect way add a little pop colour or nod a seasonal trend such as mixing and clashing prints. Paired with trainers, velvet sandals, low sandals, flat…

Knitwear Designer Drapers Online

My Fashion Life | Drapers online

Knitwear designer Genevieve Sweeney founded her eponymous brand in 2015, after a career working with some of the most prestigious global designers. Inspired by heritage techniques, the brand manufactures entirely in the UK with a network of knitters ranged across the country. With stockists including Fortnum & Mason and Young British Designers, the jumpers retail…

Lambswool Blue Jumper DublinBlogger

Tales of Jude | The Luxe Knit

Collaboration with one of my favourite bloggers, Tales of Jude based in Dublin, I absolutely love Judith’s style and love how she mixes textures and tonal hues together with a modern edge. I wanted to share with you my favourite images from her article “The Luxe Knit” featuring the Rea slouch jumper in Hurricane Blue. ”…

style inspiration menswear mick jagger

British Icons in Knit | Mens Style

Taking inspiration of British Icons who have shaped the menswear fashion industry throughout the last few decades. These sartorial silhouettes will never go out of style, a reason why we should invest in timeless knitwear that becomes a staple in your everyday wardrobe through out the seasons. Shop the edit of our knitwear style icons…