GS Journal

Experiences of Manufacturing in the UK

By Genevieve Sweeney | October 8, 2015

Six months ago, I successfully went through the Virgin StartUp Scheme and received funding for my premium knitwear label, Genevieve Sweeney Limited. All the manufacturing is produced within the British Isles, and this was a key value that I wanted the brand to hold. My background, before launching my label, was designing and developing global…

Round up of LFW: Spotted Charlotte De Carle in Genevieve Sweeney Knitwear

By Genevieve Sweeney | September 24, 2015

  Incredibly proud moment to see our Soar Jumper worn by Charlotte De Carle at London Fashion Week. Here are some fantastic photos taken on Day 4: London Fashion Week     Our Genevieve Sweeney Soar Jumper is  Available here

WGSN Trend Report SS17 feature: Genevieve Sweeney Hand Intarsia

By Genevieve Sweeney | September 23, 2015

Really excited to have come across this feature on WGSN Trend Report for SS17. Colour block . Hand Intarsia . Geometric . Cashmere Check out the Munro here [youtube id=”cqebZud4ro8″]

Keeping It British….

By Genevieve Sweeney | August 21, 2015

Investing in a piece of premium knitwear? What you should expect… It is not simply the finest fibres, high-quality manufacturing and attention to detail. It is the investment in a piece of premium knitwear that will provide you with long-lasting value.   Genevieve Sweeney believes in the authenticity and narrative behind a product, by illustrating…

The Border Mill Alpaca Project: Sneak Peek

By gs-adm | March 15, 2015

Last September, we drove around The Scottish Borders to meet suppliers and family run mills were we met John and Juliet at their Micro Mill, The Border Mill in Duns. John and Juliet are specialists at bespoke spinning of alpaca fibre as well as other rare sheep breeds. Incredibly soft hand feel and natural colours have the option to be spun…


By gs-adm | March 4, 2015

I hope that my blog posts will give a feel to why I source particular fibres and why I love knitting with yarn from Italy, Yorkshire and Scotland. I would like to start my first blog with this particular yarn mill as their products are of the highest quality with an array of beautiful colours that is…