Wear your heart on your sleeve (or your feet!) and help us to raise money for Mind this February.

For the past three years, we have raised and donated money for Mind via Work for Good with our hearts campaign. 10% of all sales of our exclusive Valentines Edit and £5 for every embroidered heart on your knitwear purchases during the month of February will go towards supporting those who are facing mental health challenges via Mind charity and Work for Good. We’ve also launched a limited edition of our Selina sparkly socks featuring a polka dot sparkly heart design, available in two new colours for you to choose from. Each time you wear these socks, you’ll be spreading love!

Mind is a charity close to my own heart. A few years ago, I was lucky enough to receive help and support from Mind during a difficult time in my life. I lost my mother at a young age and was seeking support for my childhood grief. The process was simple, and the care and service I received was exceptional. To this day, the door at Mind remains open for me, and I wanted to find a way to give back and help others who may be facing similar struggles.

Mind works tirelessly to support local communities, providing advice and support to those experiencing mental health problems, and raising awareness and understanding for those who wish to support loved ones facing daily challenges. Here is a link to find out more about the support available in your local area.

Join with us this February to help spread the love and support Mind in their mission to provide mental health support for all. Your purchase of our Valentine’s socks will not only bring comfort to your feet, but will bring comfort to those in need.

Here is a link to the GS heart campaign and hope to raise more awareness this year!

All the best,
Genevieve xx