Genevieve Sweeney Fortnum & Mason British Knitwear

GS Stocked at Fortnum & Mason

Genevieve Sweeney, Premium British Knitwear stocked at Fortnum & Mason. I am incredibly proud and honoured to have my menswear and accessories collection stocked at Fortnum & Mason, such an iconically British store that truly support British manufacturing and heritage. Starting with AW16 menswear, including the Oban and Soar jumper..discover the collection on the menswear department…

Capsule Winter Wardrobe British Knitwear Rollneck

Tales of Jude | Capsule Winter Wardrobe

Thank you to Tales of Jude for featuring Genevieve Sweeney Arisa Rollneck jumper in her latest blog “Capsule Winter Wardrobe” THE LOOK “Recently I’ve been living in this rollneck sweater from one of my favourite designers Genevieve Sweeney. I admire her so much for what she has achieved in the British fashion industry, her make it happen attitude…

The Art of Slow Fashion | Hand Intarsia

 When visiting the Scottish Borders to buy an old knitting machine for my studio, I met David a Hand Intarsia knitter who had worked for a renowned Knitwear Manufacturer until the 1990s when factories in the Borders started closing down and manufacturing moved to China.   I was so saddened and frustrated that so many highly skilled…

Vogue Brazil Cosy winter jumper

Vogue Brazil | Slow Fashion

Vogue Brazil features Genevieve Sweeney in “Un Novo Tempo”, January 2017. Celebrating slow fashion and discussing my passion for heritage skills and British manufacturing,  Vogue Brazil features my knitwear story and my love for Hand Intarsia knitting. Showcasing our Soar ecru jumper in Wool cashmere with rib and mesh stitch placement, made in Britain. Our…

British GQ | Genevieve Sweeney

The GQ Edit features our Men’s knitwear in British GQ December Issue Celebrating the revamp of Fortnum & Mason menswear department, GQ, The Style Manual selected their Edit for the season. Sport Luxe : Oban Textured Stripe Jumper in a merino cotton blend, Silver Grey. Made in Britain £180 Weekend : Soar Mesh Rib Textured…

Hand Intarsia Cashmere Sweater The Telehgraph

How Knitwear became “It” wear | Stella Magazine

Thank you, Emily Cronin at Stella magazine, The Sunday Telegraph for featuring our Leithen Hand Intarsia cashmere jumper in “How Knitwear became “It” wear” feature. “Genevieve Sweeney creates complex geometric intarsias in alluring colour combinations” Celebrating Slow Fashion with contemporary designs and traditional heritage techniques, knitted and finished by hand. Hand Intarsia is a traditional…

Fashion Illustration Knitwear

Joshua Osborn X GS Collaboration

Joshua Osborn is a London based artist specialising in line drawing. His illustrated reportage gives a powerful energy to balanced forms, subtle marks and expression in lines. You can find Joshua’s work in publications such as The-Out-Net and ShowStudio.   Joshua and I came together for a collaboration in time for my first Pop Up Shop at…

Brushed Mohair Navy Jumper

Tales of Jude

Thank you to Tales of Jude for featuring our Arin brushed mohair jumper in the latest blog post “Wardrobe Basics: The Genevieve Sweeney Knit”   THE LOOK “The sweater is a midnight shade of navy so quite dark. I was going to wear it with blue denim (which looks amazing) but decided to try a navy…

Campaign for Wool | Wool Week 2016

Campaign for Wool was launched in 2010 by HRH, The Prince of Wales as patron of the campaign, with the aim to educate and engage the consumer about the benefits of wool and reverse the decline of the wool industry. This week, 10th-16th October marks Wool Week UK.   Why should we choose wool? Wool…

GS Made in Britain | Buy British Day

Saturday 1st October is Buy British Day! Why should we buy and support British made knitwear?  As a British designer who manufactures in the UK, I was not only drawn to the luxuriously spun yarns, high-quality manufacturing and attention to detail. It was the precision and the knowledge that a knitted garment would become a…

Small Business Session Podcast

The Small Business Sessions by Enterprise Nation: The designer breathing new life in to UK knitwear As a member of Enterprise Nation and attendee of their GoGlobal trade missions, I was offered the opportunity to talk in The Small Business Sessions Podcast. Discussing Genevieve Sweeney, my journey so far, my passion for manufacturing within the UK…

GS X Fashion Week Feb 2016

Genevieve Sweeney at New York Fashion Week, London Fashion Week and Paris Fashion Week 2016! What a fantastic month we’ve had at GS, our Autumn Winter 2016 collection was worn at New York Fashion 2016, the Spring 16 collection was showcased at The Apartment, our accessories range at LFWEnd and we launched our new Autumn…

Personalisation Station

We are excited to announce our new personalisation service on our knitwear, including the Carlee , Rea, Hand Intarsia jumpers and Solline Socks. Choose up to 3 initials and these will be embroidered and delivered within 1-2 working days. The perfect personal and unique gift for yourself or a loved one.   Personalise your knits…

What an incredible year: Launch of GS!

In October 2015, I officially launched Genevieve Sweeney at The Hackney Shop Pop Up; an incredible opportunity to showcase the core collection as well as an exclusive preview to the Spring 2016 collection. With the great help of my husband’s (Flint Fine Art) building skills to create the shop settings and our PR agent, Take…

Spotted at the GS S16 launch…

“Gathering an eclectic crowd of models, bloggers and stylists, British designer Genevieve Sweeney launched her new collection last week.” Notion Magazine, November 2015. Two weeks ago, Genevieve Sweeney Limited unveiled its SS16 collection as well as showcasing the AW15 line to bloggers, VIP, stylists and buyers. In attendance included Kara Marshall, Danielle Peazer, Ashley James, Laura…

The Alpaca Collection

Genevieve Sweeney has hand-selected fleece from The Border Mill’s herd of Alpacas to create unique yarn, spun from family connections within the herd to give a distinctive, individual look and feel with blends of natural colours. The micro mill processes the fleece through modern machinery to the highest standard; attention to detail is noted at…

slow fashion, hand intarsia designer knitwear

Genevieve Sweeney Pop Up Shop in East London

  We are incredibly excited to present the launch of Genevieve Sweeney’s first Pop Up event between 27th October – 1st November 2015   Genevieve Sweeney presents a luxuriously refined knitwear collection encompassing Premium British Knitwear at its best. Celebrating traditional heritage skills with contemporary design.   Located at The Hackney Shop, 99 morning Lane, London; we…

Experiences of Manufacturing in the UK

Six months ago, I successfully went through the Virgin StartUp Scheme and received funding for my premium knitwear label, Genevieve Sweeney Limited. All the manufacturing is produced within the British Isles, and this was a key value that I wanted the brand to hold. My background, before launching my label, was designing and developing global…

Keeping It British….

Investing in a piece of premium knitwear? What you should expect… It is not simply the finest fibres, high-quality manufacturing and attention to detail. It is the investment in a piece of premium knitwear that will provide you with long-lasting value.   Genevieve Sweeney believes in the authenticity and narrative behind a product, by illustrating…

The Border Mill Alpaca Project: Sneak Peek

Last September, we drove around The Scottish Borders to meet suppliers and family run mills were we met John and Juliet at their Micro Mill, The Border Mill in Duns. John and Juliet are specialists at bespoke spinning of alpaca fibre as well as other rare sheep breeds. Incredibly soft hand feel and natural colours have the option to be spun…

ZEGNA BARUFFA MILL VISIT

I hope that my blog posts will give a feel to why I source particular fibres and why I love knitting with yarn from Italy, Yorkshire and Scotland. I would like to start my first blog with this particular yarn mill as their products are of the highest quality with an array of beautiful colours that is…